What's Poppin Reader Welcome To Content Corner!!!
Read the web version hereβ
This week:
π LinkedIn MasterClass
π Poppy AI Workflow
π ChatGPT Image Prompts
and more... lets go!
π° Corner Newsstand
So I been on the hunt to find the best tips about LinkedIn. To be honest in the past I use to feel that LinkedIn was boring and corporate.
Even now, it feels as if everyone is an "expert" on there but I was watching this podcast "The 505 Podcast" and Vin Matano was on it (LinkedIn expert who built a $750K agency in his first year), and my mindset started shifting.
Get this: LinkedIn has over 1 BILLION users, but only 1% create content. That screams OPPORTUNITY
Let me break down the most actionable insights from this conversation:
Why LinkedIn Is The Biggest Opportunity Right Now
Vin dropped some CRAZY stats that had me taking notes:
- Brands are willing to pay PREMIUM to reach professionals
- One creator he works with made $300K last year just from LinkedIn brand deals
- The bar is set SO LOW that any decent content stands out
"If you can go back to 2008 and start on YouTube, you would crush it. That's what's happening right now on LinkedIn." - Vin Matano
The Content Strategy That Actually Works
Here's what LinkedIn's product team told Vin creators should focus on:
-
Business Trends & News
- Share your take on industry happenings
- Comment on current events affecting your field
- Provide unique perspectives on trending topics
-
Workplace Stories
- Day-in-the-life content
- Behind-the-scenes of your work
- Professional challenges and wins
-
Career Advice
- Tips and tricks from your expertise
- Lessons learned from your journey
- Actionable advice people can implement
The LinkedIn Content Formula That Gets Results
Text Posts (Start Here):
- Every sentence = new paragraph (easier to read)
- First two sentences are CRUCIAL (they determine if people click "see more")
- Create curiosity in the second sentence
- Focus on value, not perfection
Video Content (The Game Changer):
- LinkedIn categorizes videos based on your TEXT, not the video itself
- Write detailed captions explaining what's in your video
- Keep videos under 3 minutes
- Add captions for accessibility
Step-By-Step LinkedIn Strategy You Can Start TODAY
Week 1: Foundation Setup
- Optimize your profile for your target audience
- Start following people in your industry
- Begin commenting thoughtfully on others' posts
- Write your first text post sharing a workplace story
Week 2: Content Creation
- Post 3 text posts this week
- Share one piece of career advice
- Comment on industry news with your perspective
- Engage with 5-10 posts daily
Week 3: Video Testing
- Record your first LinkedIn video (phone is fine!)
- Write a detailed caption explaining the video
- Share a behind-the-scenes moment
- Continue daily text posts and engagement
Week 4: Networking Strategy
- Send 5 personalized connection requests daily
- Offer value in your connection messages (no asks!)
- Follow up with new connections
- Share others' content with your commentary
Tell me this is not a mini master class!!! If you want to watch the full interview click here.
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π AI Alley
Let me take you inside one of my Poppy AI simple workflows and show you how I use it.
I hate figuring out titles and thumbnails for YouTube. So I created a workflow that allows me to take the formulas from one of the top YouTube experts, Paddy Galloway, who has worked with MrBreast, and apply it to my videos.
All I had to do was copy the link to Paddy's interview (find right here), paste inside of Poppy AI on right, then past my upcoming video on the left and connect it to the AI.
The amazing thing about Poppy is that it can listen and watch the video so it can give you the exact formula.
Here is an example of the titles it picked for me and that took less than 1 min.
Let me know if you want to see more uses cases of Poppy.
ChatGPT Prompts To Make Content
Create a picture of you and an action figure of you in the same pic.
Ultra-sharp 8K photo-real composite, shallow depth-of-field.
Scene: daylight-lit living-room; simple wooden table at center.
Foreground: 1/6-scale anime action figure that unmistakably resembles the person in the reference image.
β’ Dynamic sports pose matching the body language of the real person
β’ Identical clothing/outfit and color palette as reference ( {describe outfit if you like} )
β’ Cel-shaded highlights, vivid plastic texture, tiny circular faux-grass base
Background: the actual person from the reference photo stands just behind the table, mirroring the figureβs pose or expression, sharply lit, realistic skin and fabric textures, soft background bokeh.
Camera: eye-level, 35 mm lens, f/2.0, balanced exposure.
Lighting: soft natural window light from camera-left, gentle fill.
Color grading: warm, slightly cinematic.
Aspect ratio β square (1:1) or vertical (4:5) for social media.
βnegative prompt: duplicate faces, extra limbs, blurry figure, text overlays, watermarkβ
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Are you going to try this?
So you already know you have to email me back about your biggest takeaway from this week's Content Corner take a screenshot and tag me in your stories (or Threads) so I know you liked this week's content. If not, I'll see you next Friday. Same time, same corner.
I'll Holla,
Nicky S
P.S. Whenever you are ready, here's how I can help you
- Watch my YouTube channel for full tutorials and walk-throughs on content tips, AI, and brand strategy that go beyond this newsletter.
- Join the Lions Behavior community. Go to lionsbehavior.comβ
- Join my course on how to create content, start/grow a community and monetize called Impact 2 Monetization.
- Just reply if you want to schedule a 1 on 1 with me.